Jason's entrepreneurial journey started in 1993 with a wheelable storefront, some candy, and a remarkable location to sell it.
His mother who had been in the real estate industry while Jason was growing up had always told Jason "It's always about location, location, location." Growing up close to his elementary school and on a prominent street corner Jason capitalized on his location and opened up "Comics and Candy". He would go up to Safeway and Costco and pick out the hottest and best selling candy that he knew his classmates would want, then go home and sell the candy at a premium price. Learning how to make considerable income as a fourth grader ($700) he learned something even more valuable...he wanted to be an entrepreneur.
Fast forward 20 years and after getting a degree from the University of California-Davis, Jason gained early marketing and promotions experience while working for Major League Soccer and later JanSport. Lucash, who has traveled more than 900,000 miles in the past seven years, had the idea for OrigAudio while living the life of a road warrior. Frustrated with all the bulky portable speakers on the market, Jason and partner Mike Szymczak decided to launch OrigAudio in August 2009. Their first product "Fold n' Play" recycled speakers were the perfect solution to allow consumers to listen to their music on the road without taking up a lot of space in their suitcases. A mere three months after launching, their first product was named to the prestigious Time Magazine “50 Best Inventions of the Year” list causing their business to skyrocket over night. Lucash has gone on to sell over 2,000,000 speakers since then and has his products in 5,000 stores across the United States and another 38 countries around the world. Lucash also starred on season 2 and season 3 of ABC’s hit show “Shark Tank” and in January 2013 was named Entrepreneur Magazine's "Entrepreneur of the Year".
Most recently Jason was named UC Davis' "Alumni of the Year" and had his company named to the world famous INC Magazine "500 Fastest Growing Companies" list. Lucash lives in Tustin, California where he heads up OrigAudio's corporate office and continues to travel for fun in his spare time.
Jason currently writes a monthly column titled "The Grind" for Entrepreneur Magazine and has been featured in books such as Red Thread Thinking and Custom Nation.